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La torre fantastica 葡萄酒

La torre fantastica 葡萄酒

Packaging

Antico Castello是一个家族,一个领地,一段历史。故事讲述了两兄弟接管父母酒厂的故事,这是该市唯一一家在1980年地震中完全被夷为平地的酒厂。我们在San Mango sul Calore,一个从灰烬中重生的小镇,现在被纳入Taurasi DOCG地区。Chiara和Francesco要求我们进行一个包装和品牌重塑项目:他们想要标志性的标签和一个谈论重生的形象。

所有的元素都在那里:一座名为城堡的城堡,一个要讲的故事,每一次重启的魔力。我们将这些建议浓缩成一个不可能的黑色塔:一个奇妙的数字,被一个手势打断并重生,唤起地震仪指针在地震中标记的图形峰值。一个坚固的标志,一个穿透大地隆起的图形,创造出深度。一家从无到有的公司的精确视觉转换。一个浓缩而完整的图像,用于描述所选标签和公司的新形象。每种葡萄酒都有一个名字,每个名字都与一个区分它的图标相关联:破碎元素,所有元素都印在彩色箔片上,以增强FreeLife Merida Arconvert纸张的暖灰色色调。Aglianico被称为Magis,具有品红色的附加标记作为其独特的特征。希腊人有蓝色的赫尔墨斯之翼。法朗希娜以金色太阳星的形式带来了大地母亲得墨忒耳的光芒。Fiano Orfeo是一个绿色的圆圈,用来纪念回归的生活。陶拉西只能回家了。

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Author:

nju:comunicazione

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Progetti in gara 2021

Labels

Labels are used to ensure recognisability of containers and to identify the brand and the product inside. However simple they may seem to be from a structural point of view, labels often have to respond to precise standards, especially in the field of food products and cosmetics. Their dimension must not only be proportional to the size of the container, but must also allow clear and legible presentation of the product information required by current legislation. In order to create a label with the best possible visual impact, secondary information can be included in a label applied to the rear of the product.

Papers Used:

Freelife Merida

Recycled Offer
Uncoated Colours
Acid Free Cotton ECF (Elementhal Chlorine Free) FSC® Mix Heavy Metal Absence Long Life Recycled content (Selected Secondary Fibers)

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