Made for the world of perfumery, Carte à Parfum is a range of fine papers and boards engineered to receive, retain, and release fragrance— made with long fibres, ECF pulp and FSC® certified, this paper stands out for its natural aesthetic and refined tactile appeal, elevating the sensory experience. The harmony of composition, structure and finish makes Carte à Parfum the premium reference for blotters and brand customization within the beauty and fragrance industries.

Luxury brands master the experience at every touchpoint and third-party laboratory tests confirmed that the papers deliver an intense fragrance immediately after application, with consistent scent reproduction over time across the collection, up to 8 hours.

That’s why Carte à Parfum is ideal for customer-facing applications where the ritual matters: in-store smelling strips and boutique discovery moments; sampling cards for press kits, e-commerce orders, and VIP mailers; scented invitations for launches, events, and brand experiences; and premium customization—embossed logos, printed messages, bespoke die-cuts, and elevated finishes.

The blotters become a brand statement and a communication medium as beauty and fragrance brands carry identity through design-led details—custom shapes, brand graphics, clear fragrance naming for instant recognition, and visual consistency across coordinated sets, seasonal campaigns, and limited editions. And as sampling expands from the counter to in-store displays, promotional takeaways, and experiential activations, finishes (embossing, debossing, foil) and colour as a sensory code (for example, black for more intense scents) help make every touchpoint feel intentional, premium, and unmistakably on-brand.

The range is available in four colour variations (Premium White, White, Ivory, Black) and in a cotton-enhanced version. With its distinctive feel, this variant offers superior performance for embossing. The harmony of composition, structure, and finish makes Carte à Parfum a premium reference for blotters and brand customization within the beauty and fragrance industries.

Turning every fragrance test into a signature brand moment.

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